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  • European qualitative research: A celebration of diversity and a cautionary tale

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    CassellPUB2961.pdf (93.26Kb)
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    Author(s)
    Cassell, C
    Griffith University Author(s)
    Cassell, Catherine
    Year published
    2016
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    Abstract
    This contribution aims to highlight the diversity in European qualitative management research as a way of celebrating its ongoing development within Europe. In recognising the strengths that emerge from this diversity in epistemological traditions and methods, attention is drawn to the concerns increasingly expressed by qualitative researchers about growing pressures of standardisation. It is argued that qualitative researchers should take every opportunity to encourage methodological diversity whilst resisting attempts at homogenising the experience and reporting of qualitative management research.This contribution aims to highlight the diversity in European qualitative management research as a way of celebrating its ongoing development within Europe. In recognising the strengths that emerge from this diversity in epistemological traditions and methods, attention is drawn to the concerns increasingly expressed by qualitative researchers about growing pressures of standardisation. It is argued that qualitative researchers should take every opportunity to encourage methodological diversity whilst resisting attempts at homogenising the experience and reporting of qualitative management research.
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    Journal Title
    European Management Journal
    Volume
    34
    Issue
    5
    DOI
    https://doi.org/10.1016/j.emj.2016.06.013
    Copyright Statement
    © 2016 Elsevier. Licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International Licence (http://creativecommons.org/licenses/by-nc-nd/4.0/) which permits unrestricted, non-commercial use, distribution and reproduction in any medium, providing that the work is properly cited.
    Subject
    Information systems
    Business systems in context not elsewhere classified
    Marketing
    Business systems in context
    Human resources and industrial relations
    Strategy, management and organisational behaviour
    Publication URI
    http://hdl.handle.net/10072/101100
    Collection
    • Journal articles

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