dc.contributor.convenor | Sylvie Chetty and Bret Collins | |
dc.contributor.author | Merrilees, Bill | |
dc.contributor.author | Miller, Dale | |
dc.contributor.editor | Sylvie Chetty and Bret Collins | |
dc.date.accessioned | 2017-05-03T13:59:35Z | |
dc.date.available | 2017-05-03T13:59:35Z | |
dc.date.issued | 2001 | |
dc.date.modified | 2007-03-10T05:06:22Z | |
dc.identifier.uri | http://hdl.handle.net/10072/1347 | |
dc.description.peerreviewed | Yes | |
dc.description.publicationstatus | Yes | |
dc.language | English | |
dc.language.iso | eng | |
dc.publisher | College of Business, Massey University | |
dc.publisher.place | Auckland, NZ | |
dc.relation.ispartofbookorjournal | Proceedings of The Australian and New Zealand Marketing Academy Conference 1-5 December 2001 | |
dc.relation.ispartofconferencename | ANZMAC 2001 | |
dc.relation.ispartofconferencetitle | Proceedings of The Australian and New Zealand Marketing Academy Conference 1-5 December 2001 | |
dc.relation.ispartofdatefrom | 2001-12-01 | |
dc.relation.ispartofdateto | 2001-12-05 | |
dc.relation.ispartoflocation | Auckland, NZ | |
dc.subject.fieldofresearchcode | 350204 | |
dc.title | Antecedents of brand-personality in Australian retailing: an exploratory study | |
dc.type | Conference output | |
dc.type.description | E1 - Conferences | |
dc.type.code | E - Conference Publications | |
gro.faculty | Griffith Business School, Department of Marketing | |
gro.date.issued | 2001 | |
gro.hasfulltext | No Full Text | |
gro.griffith.author | Miller, Dale | |
gro.griffith.author | Merrilees, Bill J. | |