dc.contributor.author | Funk, Daniel | |
dc.contributor.author | Prtichard, Mark | |
dc.date.accessioned | 2017-05-03T14:32:27Z | |
dc.date.available | 2017-05-03T14:32:27Z | |
dc.date.issued | 2006 | |
dc.date.modified | 2007-08-07T04:36:13Z | |
dc.identifier.issn | 01482963 | |
dc.identifier.uri | http://hdl.handle.net/10072/13949 | |
dc.description.peerreviewed | Yes | |
dc.description.publicationstatus | Yes | |
dc.language | English | |
dc.language.iso | eng | |
dc.publisher | Elsevier | |
dc.publisher.place | USA | |
dc.relation.ispartofstudentpublication | N | |
dc.relation.ispartofpagefrom | 613 | |
dc.relation.ispartofpageto | 621 | |
dc.relation.ispartofedition | 2006 | |
dc.relation.ispartofjournal | Journal of Business Research | |
dc.relation.ispartofvolume | 59 | |
dc.rights.retention | Y | |
dc.subject.fieldofresearch | Marketing | |
dc.subject.fieldofresearchcode | 1505 | |
dc.title | Sport publicity: Commitment's moderation of message effects | |
dc.type | Journal article | |
dc.type.description | C1 - Articles | |
dc.type.code | C - Journal Articles | |
gro.faculty | Griffith Business School, Department of Tourism, Sport and Hotel Management | |
gro.date.issued | 2006 | |
gro.hasfulltext | No Full Text | |
gro.griffith.author | Funk, Daniel C. | |