dc.contributor.author | Drennan, Judy | |
dc.contributor.author | Sullivan Mort, Gillian | |
dc.contributor.author | Previte, Josephine | |
dc.date.accessioned | 2017-05-03T11:41:07Z | |
dc.date.available | 2017-05-03T11:41:07Z | |
dc.date.issued | 2006 | |
dc.date.modified | 2009-10-30T04:41:50Z | |
dc.identifier.issn | 15462234 | |
dc.identifier.uri | http://hdl.handle.net/10072/14022 | |
dc.description.abstract | Advances in online technologies have raised new concerns about privacy. A sample of expert household end users was surveyed concerning privacy, risk perceptions, and online behavior intentions. A new e-privacy typology consisting of privacy-aware, privacy-suspicious, and privacy-active types was developed from a principal component factor analysis. Results suggest the presence of a privacy hierarchy of effects where awareness leads to suspicion, which subsequently leads to active behavior. An important finding was that privacy-active behavior that was hypothesized to increase the likelihood of online subscription and purchasing was not found to be significant. A further finding was that perceived risk had a strong negative influence on the extent to which respondents participated in online subscription and purchasing. Based on these results, a number of implications for managers and directions for future research are discussed. | |
dc.description.peerreviewed | Yes | |
dc.description.publicationstatus | Yes | |
dc.language | English | |
dc.language.iso | eng | |
dc.publisher | Idea Group Publishing | |
dc.publisher.place | Hershey, PA, USA | |
dc.publisher.uri | http://www.igi-global.com/journals/details.asp?id=130 | |
dc.publisher.uri | http://www.igi-global.com/articles/details.asp?id=5436 | |
dc.relation.ispartofstudentpublication | N | |
dc.relation.ispartofpagefrom | 1 | |
dc.relation.ispartofpageto | 22 | |
dc.relation.ispartofissue | 1 | |
dc.relation.ispartofjournal | Journal of Organizational and End User Computing | |
dc.relation.ispartofvolume | 18 | |
dc.rights.retention | Y | |
dc.subject.fieldofresearch | Information Systems | |
dc.subject.fieldofresearch | Business and Management | |
dc.subject.fieldofresearch | Cognitive Sciences | |
dc.subject.fieldofresearchcode | 0806 | |
dc.subject.fieldofresearchcode | 1503 | |
dc.subject.fieldofresearchcode | 1702 | |
dc.title | Privacy, Risk Perception and Expert Online Behaviour: An Exploratory Study of Household End Users | |
dc.type | Journal article | |
dc.type.description | C1 - Articles | |
dc.type.code | C - Journal Articles | |
gro.date.issued | 2006 | |
gro.hasfulltext | No Full Text | |
gro.griffith.author | Sullivan Mort, Gillian | |