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dc.contributor.authorMort, Gillian Sullivanen_US
dc.contributor.authorMcColl-Kennedy, Janet R.en_US
dc.contributor.authorKiel, Geoffreyen_US
dc.contributor.authorSoutar, Geoffreyen_US
dc.date.accessioned2017-05-03T11:41:07Z
dc.date.available2017-05-03T11:41:07Z
dc.date.issued2004en_US
dc.date.modified2009-10-30T04:40:18Z
dc.identifier.issn14413582en_US
dc.identifier.doi10.1016/S1441-3582(04)70097-Xen_AU
dc.identifier.urihttp://hdl.handle.net/10072/16807
dc.description.abstractIncreasingly, business schools are under pressure to produce quality outputs, including high quality international refereed journal publications. Understanding senior Australian and New Zealand marketing academics' views of journal quality is valuable to individual scholars and to the marketing discipline. This paper presents the findings of a study of such perceptions provided by senior academics in Australia and New Zealand. A survey containing a comprehensive list of 73 journals was sent to all professorial members of ANZMAC and Heads of Marketing Schools in Australia and New Zealand, with an overall response rate of 45%. Respondents rated the journals on a 5-point quality scale and means of ratings were used to establish overall rank. The results suggested that, while senior faculty in Australia and New Zealand have their own distinct perceptions of journal quality, these views are not inconsistent with international views. The implications of the results and directions for future research are discusseden_US
dc.description.peerreviewedYesen_US
dc.description.publicationstatusYesen_AU
dc.format.extent84990 bytes
dc.format.extent48637 bytes
dc.format.mimetypeapplication/pdf
dc.format.mimetypetext/plain
dc.languageEnglishen_US
dc.language.isoen_AU
dc.publisherUniversity of New South Wales, School of Marketingen_US
dc.publisher.placeAustraliaen_US
dc.publisher.urihttp://www.anzmac.org/Default.aspx?page=2074en_AU
dc.relation.ispartofpagefrom51en_US
dc.relation.ispartofpageto61en_US
dc.relation.ispartofissue2en_US
dc.relation.ispartofjournalAustralasian Marketing Journalen_US
dc.relation.ispartofvolume12en_US
dc.subject.fieldofresearchcode350204en_US
dc.titlePerceptions of Marketing Journals by Senior Academics in Australia and New Zealanden_US
dc.typeJournal articleen_US
dc.type.descriptionC1 - Peer Reviewed (HERDC)en_US
dc.type.codeC - Journal Articlesen_US
gro.rights.copyright© The Author(s) 2004. The attached file is posted here with permission of the copyright owners for your personal use only. No further distribution permitted. For information about this journal please refer to the publisher's website or contact the authors.en_US
gro.date.issued2004
gro.hasfulltextFull Text
gro.griffith.authorSullivan Mort, Gillian


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