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dc.contributor.authorPrajitmutita, LM
dc.contributor.authorPerényi, Á
dc.contributor.authorPrentice, C
dc.date.accessioned2018-05-09T05:46:03Z
dc.date.available2018-05-09T05:46:03Z
dc.date.issued2016
dc.identifier.issn0969-6989
dc.identifier.doi10.1016/j.jretconser.2016.04.005
dc.identifier.urihttp://hdl.handle.net/10072/172467
dc.description.abstractThe research investigates the factors influencing medical tourists’ attitudes and behaviors. The factors examined include hospital service and customer perceived value. The study was undertaken in a major hospital located in a South-East Asian country. The sample includes foreign patients who have received various medical treatments in the hospital. The findings indicate that medical tourists are value oriented customers as their value perception has the strongest direct effect on their behaviors, followed by their attitudes towards the hospital. Hospital service appears to have a substantial direct effect on perceived value and medical tourist satisfaction, and also exerts an indirect effect on medical tourist behaviors. The research highlights the prominent role of perceived value, and pinpoints the most effective avenues for healthcare providers in allocating resources to improve hospital performance from the perspective of medical tourists.
dc.description.peerreviewedYes
dc.languageEnglish
dc.publisherElsevier
dc.relation.ispartofpagefrom207
dc.relation.ispartofpageto216
dc.relation.ispartofjournalJournal of Retailing and Consumer Services
dc.relation.ispartofvolume31
dc.subject.fieldofresearchMarketing not elsewhere classified
dc.subject.fieldofresearchMarketing
dc.subject.fieldofresearchTourism
dc.subject.fieldofresearchBusiness and Management
dc.subject.fieldofresearchcode150599
dc.subject.fieldofresearchcode1505
dc.subject.fieldofresearchcode1506
dc.subject.fieldofresearchcode1503
dc.titleQuality, Value? - Insights into Medical Tourists' Attitudes and Behaviors
dc.typeJournal article
dc.type.descriptionC1 - Articles
dc.type.codeC - Journal Articles
gro.hasfulltextNo Full Text
gro.griffith.authorPrentice, Catherine


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