Culture and marketing strategy in discount retailing

Author(s)

Merrilees, Bill

McKenzie, Brent

Miller, Dale

Griffith University Author(s)

Merrilees, Bill J.

Year published

2007

Metadata

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Journal Title

Journal of Business Research

Volume

60

Issue

3

Subject

Marketing

Publication URI

http://hdl.handle.net/10072/18556

Collection

Journal articles