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dc.contributor.convenorKen Deansen_AU
dc.contributor.authorDwivedi, Abhisheken_AU
dc.contributor.authorSweeney, Arthuren_AU
dc.contributor.authorMerrilees, Billen_AU
dc.contributor.editorKen Deansen_AU
dc.date.accessioned2007-11-23en_AU
dc.date.accessioned2017-03-01T20:22:20Z
dc.date.available2017-03-01T20:22:20Z
dc.date.issued2007en_AU
dc.date.modified2008-05-12T09:32:16Z
dc.identifier.refurihttp://www.anzmac07.otago.ac.nz/index.aspxen_AU
dc.identifier.urihttp://hdl.handle.net/10072/18684
dc.description.peerreviewedYesen_AU
dc.description.publicationstatusYesen_AU
dc.language.isoen_AU
dc.publisherANZMAC 2007 Conference Proceedingsen_AU
dc.publisher.placeDunedin New Zealanden_AU
dc.relation.ispartofstudentpublicationNen_AU
dc.relation.ispartofconferencename2007 ANZMAC Conferenceen_AU
dc.relation.ispartofconferencetitle2007 ANZMAC Conferenceen_AU
dc.relation.ispartofdatefrom2007-12-03en_AU
dc.relation.ispartofdateto2007-12-05en_AU
dc.relation.ispartoflocationDunedin New Zealanden_AU
dc.rights.retentionYen_AU
dc.subject.fieldofresearchMarketing and Market Researchen_AU
dc.subject.fieldofresearchcode350204en_AU
dc.titleFeedback effects in brand extensions: evidence from Indiaen_AU
dc.typeConference output
dc.type.descriptionConference Publications (Full Written Paper - Refereed)en_AU
dc.type.codee1en_AU
gro.facultyGriffith Business Schoolen_AU
gro.date.issued2007
gro.hasfulltextNo Full Text


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  • Conference outputs
    Contains papers delivered by Griffith authors at national and international conferences.

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