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dc.contributor.convenorN/Aen_AU
dc.contributor.authorR. Brown, Marken_US
dc.contributor.authorPope, Nigelen_US
dc.contributor.authorE. Voges, Kevinen_US
dc.contributor.editorDr Rachel Kennedyen_US
dc.date.accessioned2017-05-03T12:47:09Z
dc.date.available2017-05-03T12:47:09Z
dc.date.issued2003en_US
dc.date.modified2009-11-12T07:25:24Z
dc.identifier.urihttp://hdl.handle.net/10072/1917
dc.description.peerreviewedYesen_US
dc.description.publicationstatusYesen_AU
dc.languageEnglishen_US
dc.language.isoen_AU
dc.publisherANZMACen_US
dc.publisher.placeAdelaideen_US
dc.publisher.urihttp://www.anzmac.org/en_AU
dc.relation.ispartofconferencenameANZMAC 2003en_US
dc.relation.ispartofconferencetitleCelebration of ehrenberg and bass: marketing discoverties, knowledge and contributionen_US
dc.relation.ispartofdatefrom2003-12-01en_US
dc.relation.ispartofdateto2003-12-03en_US
dc.relation.ispartoflocationAdelaideen_US
dc.subject.fieldofresearchcode350204en_US
dc.titleAn examination of the effect of sponsorship stimuli on consumer perceptions of concrete and abstract brand attributesen_US
dc.typeConference outputen_US
dc.type.descriptionE1 - Conference Publications (HERDC)en_US
dc.type.codeE - Conference Publicationsen_US
gro.date.issued2003
gro.hasfulltextNo Full Text


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  • Conference outputs
    Contains papers delivered by Griffith authors at national and international conferences.

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