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dc.contributor.authorGriffin, Deborahen_US
dc.contributor.authorO'Cass, Aronen_US
dc.contributor.editorCarol W. DeMoranvilleen_US
dc.date.accessioned2017-04-24T11:17:54Z
dc.date.available2017-04-24T11:17:54Z
dc.date.issued2007en_US
dc.date.modified2011-10-25T07:25:35Z
dc.identifier.doihttp://www.logimaster.it/wmc2007/en_AU
dc.identifier.urihttp://hdl.handle.net/10072/19361
dc.description.abstractAny individual behavior that results in social costs for other members of society is of concern to society. Nevertheless, in the case of 'freely chosen individual behaviors', positive social change will only occur if the individual takes action to change the condition, by giving up one behavior in exchange for another. Fundamentally, exchange may be attributed to intrapersonal characteristics. The research methodology for this study is based on the development of a survey resulting in 559 responses. The results indicate personality, along with involvement in the social issue influenced exchange.en_US
dc.description.peerreviewedYesen_US
dc.description.publicationstatusYesen_AU
dc.format.extent53874 bytes
dc.format.mimetypeapplication/pdf
dc.languageEnglishen_US
dc.language.isoen_AU
dc.publisherWorld marketing Congress Academy of Marketing Scienceen_US
dc.publisher.placeVerona Universityen_US
dc.publisher.urihttp://www.ams-web.org/en_AU
dc.relation.ispartofstudentpublicationNen_AU
dc.relation.ispartofconferencename2007 World Marketing Congressen_US
dc.relation.ispartofconferencetitleMarketing Theory and Practice in an Inter-functional Worlden_US
dc.relation.ispartofdatefrom2007-07-11en_US
dc.relation.ispartofdateto2007-07-14en_US
dc.relation.ispartoflocationItalyen_US
dc.rights.retentionYen_AU
dc.subject.fieldofresearchcode350204en_US
dc.titlePersonal Characteristics and Social Issue Exchange: An Intrapersonal Exchange Perspectiveen_US
dc.typeConference outputen_US
dc.type.descriptionE1 - Conference Publications (HERDC)en_US
dc.type.codeE - Conference Publicationsen_US
gro.rights.copyrightCopyright 2007 Academy of Marketing Science. The attached file is reproduced here in accordance with the copyright policy of the publisher. Please refer to the conference's website for access to the definitive, published version.en_AU
gro.date.issued2007
gro.hasfulltextFull Text


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    Contains papers delivered by Griffith authors at national and international conferences.

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