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dc.contributor.convenorVictoria Crittenden, Mike Ewing, B Ramas
dc.contributor.authorGrace, Debra
dc.contributor.authorO'Cass, Aron
dc.contributor.editorJeffrey E. Lewin
dc.date.accessioned2017-05-03T12:55:29Z
dc.date.available2017-05-03T12:55:29Z
dc.date.issued2003
dc.date.modified2007-03-10T05:35:20Z
dc.identifier.urihttp://hdl.handle.net/10072/1939
dc.description.peerreviewedYes
dc.description.publicationstatusYes
dc.languageEnglish
dc.language.isoeng
dc.publisherAcademy of Marketing Science
dc.publisher.placePerth
dc.relation.ispartofbookorjournalWorld Marketing Congress: Academy of Marketing Science: Marketing across Borders and Boundaries: Understanding Cross-Functional and Inter-Disciplinary Interfaces Within an Increasingly Global Environment
dc.relation.ispartofconferencenameWorld Marketing Congress (Academy of Marketing Science)
dc.relation.ispartofconferencetitleWorld Marketing Congress: Academy of Marketing Science: Marketing across Borders and Boundaries: Understanding Cross-Functional and Inter-Disciplinary Interfaces Within an Increasingly Global Environment
dc.relation.ispartofdatefrom2003-06-11
dc.relation.ispartofdateto2003-06-14
dc.relation.ispartoflocationPerth
dc.subject.fieldofresearchcode350204
dc.titleEXPLORING THE IMPORTANCE OF PRE-CONSUMPTION AND CONSUMPTION BRAND DIMENSIONS OF SERVICE BRANDS.
dc.typeConference output
dc.type.descriptionE1 - Conferences
dc.type.codeE - Conference Publications
gro.facultyGriffith Business School, Department of Marketing
gro.date.issued2003
gro.hasfulltextNo Full Text
gro.griffith.authorGrace, Debra A.


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    Contains papers delivered by Griffith authors at national and international conferences.

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