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dc.contributor.authorWong, Zoe
dc.contributor.authorHsu, Chao-Jung
dc.contributor.editorProf. P. Thomas,Dr. S. Brewster,Dr. A. K. Dey,D. Frohlich,Prof. H.W. Gellersen,Dr L. E. Holmquist
dc.date.accessioned2017-05-03T14:36:28Z
dc.date.available2017-05-03T14:36:28Z
dc.date.issued2008
dc.date.modified2008-11-10T07:09:31Z
dc.identifier.issn16174909
dc.identifier.doi10.1007/s00779-006-0120-5
dc.identifier.urihttp://hdl.handle.net/10072/20324
dc.description.abstractThe Technology Acceptance Model (TAM) has been considered to be fundamental in determining the acceptance of new technology in the past decades. The two beliefs, ease of use and usefulness, in the model may not, however, fully explain the consumers' behavior in an emerging environment, such as mobile commerce (m-commerce). This paper aims to develop a framework for m-commerce adoption in consumer decision-making processes. In this paper TAM has been adopted and extended to analyze successful m-commerce adoption. The key elements of the proposed confidence-based framework for B2C m-commerce adoption include psychological and behavioral factors. Psychological factors include history-based confidence, institution-based confidence and personality-based confidence. Behavioral factors include perceived ease of use and perceived usefulness of the mobile application and technology.
dc.description.peerreviewedYes
dc.description.publicationstatusYes
dc.languageEnglish
dc.language.isoeng
dc.publisherSpringer
dc.publisher.placeUnited Kingdom
dc.relation.ispartofstudentpublicationN
dc.relation.ispartofpagefrom77
dc.relation.ispartofpageto84
dc.relation.ispartofissue1
dc.relation.ispartofjournalPersonal and Ubiquitous Computing
dc.relation.ispartofvolume12
dc.rights.retentionY
dc.subject.fieldofresearchDistributed computing and systems software
dc.subject.fieldofresearchInformation systems
dc.subject.fieldofresearchDesign
dc.subject.fieldofresearchcode4606
dc.subject.fieldofresearchcode4609
dc.subject.fieldofresearchcode3303
dc.titleA confidence-based framework for business to consumer (B2C) mobile commerce adoption
dc.typeJournal article
dc.type.descriptionC1 - Articles
dc.type.codeC - Journal Articles
gro.facultyGriffith Business School, Dept of Employment Relations and Human Resources
gro.date.issued2008
gro.hasfulltextNo Full Text
gro.griffith.authorHsu, Chao-Jung
gro.griffith.authorWong, Zoe K.


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