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dc.contributor.authorStewart, Boben_US
dc.contributor.authorSkinner, Jamesen_US
dc.contributor.authorEdwards, Allanen_US
dc.contributor.editorDr. M.A. Dorghamen_US
dc.date.accessioned2017-05-03T14:09:41Z
dc.date.available2017-05-03T14:09:41Z
dc.date.issued2008en_US
dc.date.modified2009-04-02T07:16:29Z
dc.identifier.issn1475-8962en_US
dc.identifier.doi10.1504/IJSMM.2008.017189en_AU
dc.identifier.urihttp://hdl.handle.net/10072/20872
dc.description.abstractThis paper aims to explain the global expansion of the Rip Curl and Quiksilver surfing brands through the lens of Michael Porter's cluster theory of competitive advantage. Porter's cluster theory was used to identify the special features of the Torquay region in Australia, and explain how these features provided the conditions for the explosive international growth of these businesses. Data was collected though interviews, document analysis, and field trips to the Torquay region. The data was interpreted through the prism of Porter's cluster theory of competitive advantage. It was found that the successes of Rip Curl and Quiksilver were not only the consequence of a historically strong surf culture but also the result of their ability to innovate and design superior surf products, develop strong inter-organisational synergies, and the international exposure from their association with the annual Bells Beach surfing contest.en_US
dc.description.peerreviewedYesen_US
dc.description.publicationstatusYesen_AU
dc.format.extent361773 bytes
dc.format.extent70954 bytes
dc.format.mimetypeapplication/pdf
dc.format.mimetypetext/plain
dc.languageEnglishen_US
dc.language.isoen_AU
dc.publisherInderscience Publishersen_US
dc.publisher.placeUnited Kingdomen_US
dc.publisher.urihttp://www.inderscience.com/search/index.php?action=record&rec_id=17189&prevQuery=&ps=10&m=oren_AU
dc.relation.ispartofstudentpublicationNen_AU
dc.relation.ispartofpagefrom201en_US
dc.relation.ispartofpageto220en_US
dc.relation.ispartofissue3en_US
dc.relation.ispartofjournalInternational Journal of Sport Management and Marketingen_US
dc.relation.ispartofvolume3en_US
dc.rights.retentionYen_AU
dc.subject.fieldofresearchcode359999en_US
dc.titleCluster theory and competitive Advantage: the Torquay surfing experienceen_US
dc.typeJournal articleen_US
dc.type.descriptionC1 - Peer Reviewed (HERDC)en_US
dc.type.codeC - Journal Articlesen_US
gro.rights.copyrightCopyright 2008 Inderscience Publishers. This is the author-manuscript version of this paper. Reproduced in accordance with the copyright policy of the publisher. Please refer to the journal's website for access to the definitive, published version.en_AU
gro.date.issued2008
gro.hasfulltextFull Text


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