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  • Yield Measures for special-interest Australian inbound tourism markets

    Author(s)
    Dwyer, Larry
    Forsyth, Peter
    Fredline, Liz
    Deery, Margaret
    Jago, Leo
    Lundie, Sven
    Griffith University Author(s)
    Fredline, Liz D.
    Year published
    2007
    Metadata
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    Abstract
    Different tourism stakeholders mean different things by 'yield' and this presents a barrier to communication and policy discussion. Primarily, this paper provides an overview of different concepts of yield. It also operationalizes several of these measures using inbound tourism expenditure data for Australia so that the origin markets and market segments identified as generating high yields under the various measures can be compared. The paper further identifies the manner in which the concept of yield can be broadened to embrace sustainable yield by incorporating measures of environmental and social impact. It concludes ...
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    Different tourism stakeholders mean different things by 'yield' and this presents a barrier to communication and policy discussion. Primarily, this paper provides an overview of different concepts of yield. It also operationalizes several of these measures using inbound tourism expenditure data for Australia so that the origin markets and market segments identified as generating high yields under the various measures can be compared. The paper further identifies the manner in which the concept of yield can be broadened to embrace sustainable yield by incorporating measures of environmental and social impact. It concludes with a discussion of the policy implications of the study.
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    Journal Title
    Tourism Economics
    Volume
    13
    Issue
    3
    DOI
    https://doi.org/10.5367/000000007781497809
    Subject
    Applied Economics
    Business and Management
    Tourism
    Publication URI
    http://hdl.handle.net/10072/25086
    Collection
    • Journal articles

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