Encore! Encore!: The show gets a standing ovation but will you be back?
Sullivan Mort, Gillian
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2nd Australasian Nonprofit and Social Marketing Conference : At the threshold: Challenges and developments in social, sport and arts marketing
© 2005 Deakin University. The attached file is posted here in accordance with the copyright policy of the publisher, for your personal use only. No further distribution permitted. For information about this conference please refer to the conference's website or contact the authors.