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  • A Zoomable Shopping Browser Using a Graphic-Treemap

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    59202_1.pdf (1.096Mb)
    Author(s)
    Huang, Mao Lin
    Nguyen, Quang Vinh
    Vo, Viet Cuong
    Wang, Junhu
    Griffith University Author(s)
    Wang, John
    Year published
    2009
    Metadata
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    Abstract
    Effective and efficient navigation and representation of the entire structure of the product catalog is one of the important factors for on-line market. This paper proposes an application using Treemaps visualization to enhance the functionality of online product category. We aim to develop high-quality catalog interfaces in terms of readability, understandability and comprehension by integrating graphics into Treemaps. We applied two types of Treemaps: 1) Slice-and-Dice Treemaps, 2) Squarified Treemaps, into the on-line catalog to address the "small window" problem allowing buyers to overview and navigate large product ...
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    Effective and efficient navigation and representation of the entire structure of the product catalog is one of the important factors for on-line market. This paper proposes an application using Treemaps visualization to enhance the functionality of online product category. We aim to develop high-quality catalog interfaces in terms of readability, understandability and comprehension by integrating graphics into Treemaps. We applied two types of Treemaps: 1) Slice-and-Dice Treemaps, 2) Squarified Treemaps, into the on-line catalog to address the "small window" problem allowing buyers to overview and navigate large product categories dynamically. We also use a history bar that locates on the top of each category and sub-category to provide a 2.5-dimensional view of contextual information.
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    Conference Title
    PROCEEDINGS OF THE 2009 SIXTH INTERNATIONAL CONFERENCE ON COMPUTER GRAPHICS, IMAGING AND VISUALIZATION
    DOI
    https://doi.org/10.1109/CGIV.2009.13
    Copyright Statement
    © 2009 IEEE. Personal use of this material is permitted. However, permission to reprint/republish this material for advertising or promotional purposes or for creating new collective works for resale or redistribution to servers or lists, or to reuse any copyrighted component of this work in other works must be obtained from the IEEE.
    Subject
    Human-computer interaction
    Publication URI
    http://hdl.handle.net/10072/30842
    Collection
    • Conference outputs

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