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  • Scratching the Shiny Surface of New Workplaces: A Note on Methodology

    Author(s)
    Townsend, Keith
    Griffith University Author(s)
    Townsend, Keith J.
    Year published
    2007
    Metadata
    Show full item record
    Abstract
    When organisations invest in new plants there is commonly a commitment to managerially constructed workplace cultures. This makes the investigating of employee resistance in new worksites more complicated. This article explores the processes of an ethnographic research project that aimed to uncover employee resistance in a greenfield worksite. Performing ethnography allowed the researcher to 'scratch below' the shiny surface of the new workplace to uncover interesting patterns of resistance and cooperation in this workplace.When organisations invest in new plants there is commonly a commitment to managerially constructed workplace cultures. This makes the investigating of employee resistance in new worksites more complicated. This article explores the processes of an ethnographic research project that aimed to uncover employee resistance in a greenfield worksite. Performing ethnography allowed the researcher to 'scratch below' the shiny surface of the new workplace to uncover interesting patterns of resistance and cooperation in this workplace.
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    Journal Title
    Employment Relations Record
    Volume
    7
    Issue
    1
    Publisher URI
    http://www.highbeam.com/doc/1G1-174974165.html
    Subject
    Business and Management
    Marketing
    Publication URI
    http://hdl.handle.net/10072/36201
    Collection
    • Journal articles

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