dc.description.abstract | The Pentecostal, charismatic and evangelical arms of Protestantism have provided some
of the fastest growing segments of Christian religious activity in the United States,
Australia and globally during the late 20th and early 21st centuries. Much of this growth
has been concentrated in a few very large megachurches (defined by scholars as churches
with 2000 or more weekly attendees in one location) and new denominations formed as
smaller churches became affiliated with them. Globally, the megachurch phenomenon is
not exclusive to Pentecostalism. However, in Australia, almost all megachurch
developments are Pentecostal, or charismatic and neo-Pentecostal offshoots. This
dissertation examines the early life course biography of one of the first Australian
megachurches, the Christian Outreach Centre (COC). It reviews events leading up to the
founding of the COC in 1974 under a charismatic leader, and its growth and transition
over its first 30 years and its development into a national and international denomination.
The thesis explores the COC’s development alongside other megachurches in Australia
and specifically in Brisbane’s south east suburban ‘Bible belt’. It also investigates the
COC’s capacity to establish itself in new locations within Australia and overseas. In
addition, it examines the diversification of the COC as a provider of primary and
secondary schools, tertiary education, counselling, political lobbying and social care
activities.
The thesis proposes that the initial attraction of the COC megachurch and its affiliated
churches reflected a market niche for a certain kind of religious experience, which was
preserved through organizational development and response to social change in Australia
during the late 20th century. It traces market opportunities for megachurch and
denominational growth that arose because of increased tolerance of religious pluralism,
suburbanization, generational change, inflexibility within traditional mainstream
churches and acceptance of religious free market competition. The COC represents a
local Australian expression of the global religious phenomena involving Pentecostalism
and related late 20th century Christian revival movements and organisational
developments. This thesis examines the features of Pentecostalism exemplified in the
COC and assesses the contribution of the COC to the mission of Christianity and to the
life of participants from critical, theological and social perspectives. | |