Show simple item record

dc.contributor.authorMoir, Loren
dc.contributor.authorLohmann, Gui
dc.date.accessioned2019-05-29T12:35:35Z
dc.date.available2019-05-29T12:35:35Z
dc.date.issued2018
dc.identifier.issn0969-6997
dc.identifier.doi10.1016/j.jairtraman.2018.01.003
dc.identifier.urihttp://hdl.handle.net/10072/380351
dc.description.abstractIncreasing heterogeneity amongst airline business models makes objectively comparing their competitive advantage increasingly difficult. In this study, we develop an instrument that objectively quantifies the competitive advantage of airlines within a single market, the US. The data sample includes nine US airlines with product and financial data gathered from 2011 to 2013. The consolidated data enable the calculation of a product index and a cost index. The product index incorporates four sub-indices (revenue, connectivity, convenience and comfort), while the cost index incorporates three sub-indices (unit cost, aircraft and labour). The developed model enables the identification of the hybrid business models that are successfully pursuing an integrated cost leadership and differentiation strategy. The results also confirm that competitive heterogeneity exists whilst demonstrating that competitive advantage can be mutually exclusive to the respective airline's strategic proposition.
dc.description.peerreviewedYes
dc.languageEnglish
dc.language.isoeng
dc.publisherElsevier
dc.publisher.placeUnited Kingdom
dc.relation.ispartofpagefrom72
dc.relation.ispartofpageto82
dc.relation.ispartofjournalJournal of Air Transport Management
dc.relation.ispartofvolume69
dc.subject.fieldofresearchUrban and regional planning
dc.subject.fieldofresearchcode3304
dc.titleA quantitative means of comparing competitive advantage among airlines with heterogeneous business models: Analysis of U.S. airlines
dc.typeJournal article
dc.type.descriptionC1 - Articles
dc.type.codeC - Journal Articles
dcterms.licensehttp://creativecommons.org/licenses/by-nc-nd/4.0/
dc.description.versionAccepted Manuscript (AM)
gro.facultyAn Unassigned Group, An Unassigned Department
gro.rights.copyright© 2018 Elsevier. Licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International Licence (http://creativecommons.org/licenses/by-nc-nd/4.0/) which permits unrestricted, non-commercial use, distribution and reproduction in any medium, providing that the work is properly cited.
gro.hasfulltextFull Text
gro.griffith.authorLohmann, Gui M.


Files in this item

This item appears in the following Collection(s)

  • Journal articles
    Contains articles published by Griffith authors in scholarly journals.

Show simple item record