• myGriffith
    • Staff portal
    • Contact Us⌄
      • Future student enquiries 1800 677 728
      • Current student enquiries 1800 154 055
      • International enquiries +61 7 3735 6425
      • General enquiries 07 3735 7111
      • Online enquiries
      • Staff phonebook
    View Item 
    •   Home
    • Griffith Research Online
    • Journal articles
    • View Item
    • Home
    • Griffith Research Online
    • Journal articles
    • View Item
    JavaScript is disabled for your browser. Some features of this site may not work without it.

    Browse

  • All of Griffith Research Online
    • Communities & Collections
    • Authors
    • By Issue Date
    • Titles
  • This Collection
    • Authors
    • By Issue Date
    • Titles
  • Statistics

  • Most Popular Items
  • Statistics by Country
  • Most Popular Authors
  • Support

  • Contact us
  • FAQs
  • Admin login

  • Login
  • Qualitative Data Analysis: Exploring Themes, Metaphors and Stories

    Author(s)
    Cassell, C
    Bishop, V
    Griffith University Author(s)
    Cassell, Catherine
    Year published
    2019
    Metadata
    Show full item record
    Abstract
    This paper explores the processes and outcomes of using three different forms of data analytic processes to analyse the same set of qualitative data. The dataset are 24 in‐depth qualitative interviews with taxi drivers about their experiences of dignity at work. To enable an effective comparison of techniques, three types of analysis are used which rely on similar categorisation processes: template analysis; story analysis; and metaphor analysis. In presenting the analysis the aims are to draw attention to the research questions and opportunities for theorising that might be enabled by a given analytic approach and highlight ...
    View more >
    This paper explores the processes and outcomes of using three different forms of data analytic processes to analyse the same set of qualitative data. The dataset are 24 in‐depth qualitative interviews with taxi drivers about their experiences of dignity at work. To enable an effective comparison of techniques, three types of analysis are used which rely on similar categorisation processes: template analysis; story analysis; and metaphor analysis. In presenting the analysis the aims are to draw attention to the research questions and opportunities for theorising that might be enabled by a given analytic approach and highlight some of the rich variety of analytic approaches available to the qualitative management researcher. Hence we offer a novel, empirical account of the practical use of these three approaches with the intention of potentially expanding the analytic toolkit of other qualitative researchers and promoting the use of a range of different forms of qualitative data analysis. It is argued that given the increasing trend towards standardisation in qualitative management research, it is important to promote alternatives within the qualitative researcher's analytic toolkit.
    View less >
    Journal Title
    European Management Review
    DOI
    https://doi.org/10.1111/emre.12176
    Note
    This publication has been entered into Griffith Research Online as an Advanced Online Version.
    Subject
    Business systems in context
    Applied economics
    Publication URI
    http://hdl.handle.net/10072/385118
    Collection
    • Journal articles

    Footer

    Disclaimer

    • Privacy policy
    • Copyright matters
    • CRICOS Provider - 00233E
    • TEQSA: PRV12076

    Tagline

    • Gold Coast
    • Logan
    • Brisbane - Queensland, Australia
    First Peoples of Australia
    • Aboriginal
    • Torres Strait Islander