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dc.contributor.authorCarins, JE
dc.contributor.authorRundle-Thiele, SR
dc.contributor.authorOng, DL
dc.date.accessioned2019-11-13T06:11:38Z
dc.date.available2019-11-13T06:11:38Z
dc.date.issued2020
dc.identifier.issn0950-3293
dc.identifier.doi10.1016/j.foodqual.2019.103832
dc.identifier.urihttp://hdl.handle.net/10072/389142
dc.description.abstractInstitutional food service settings can deliver higher levels of support for healthy eating; yet institutional food outlets are not a customer favorite. Changing food service provisioning within institutional settings is likely to create expectations for a more enjoyable experience and improve diner satisfaction, which in turn can foster increases in attendance. This study modified the food servicescape in a military dining setting, by changing the physical setting (or servicescape), variety and presentation of foods, and examined the impact of changes on customer satisfaction. Using a cross-sectional pretest/posttest survey design with (n = 421) diners, followed by modelling with PLS-SEM, a strong relationship was found between food variety and satisfaction; and a moderate relationship between facility aesthetics and satisfaction. These predictors explained 58% of variance in satisfaction. This study shows how diner satisfaction can be improved in institutional food service outlets; providing a demonstration of the impact of food servicescape changes in a real-world institutional food setting.
dc.description.peerreviewedYes
dc.languageEnglish
dc.publisherElsevier
dc.relation.ispartofpagefrom103832:1
dc.relation.ispartofpageto103832:8
dc.relation.ispartofjournalFood Quality and Preference
dc.relation.ispartofvolume80
dc.subject.fieldofresearchFood sciences
dc.subject.fieldofresearchSocial marketing
dc.subject.fieldofresearchNutrition and dietetics
dc.subject.fieldofresearchMarketing
dc.subject.fieldofresearchcode3006
dc.subject.fieldofresearchcode350612
dc.subject.fieldofresearchcode3210
dc.subject.fieldofresearchcode3506
dc.titleKeep them coming back: The role of variety and aesthetics in institutional food satisfaction
dc.typeJournal article
dc.type.descriptionC1 - Articles
dcterms.bibliographicCitationCarins, JE; Rundle-Thiele, SR; Ong, DL, Keep them coming back: The role of variety and aesthetics in institutional food satisfaction, Food Quality and Preference, 2020, 80, pp. 103832:1-103832:8
dc.date.updated2019-11-05T04:10:54Z
gro.hasfulltextNo Full Text
gro.griffith.authorCarins, Julia E.
gro.griffith.authorRundle-Thiele, Sharyn


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