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  • Linking global consumer culture and ethnocentric consumerism to global citizenship: exploring the mediating effect of cultural intelligence

    Author(s)
    Pratono, Aluisius Hery
    Arli, Denni
    Griffith University Author(s)
    Arli, Denni
    Year published
    2020
    Metadata
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    Abstract
    Purpose – This article attempts to understand the impact of global consumer culture and ethnocentric consumerism on global citizenship by identifying the mediating effect of cultural intelligence. Design/methodology/approach – The proposed structural equation model explains the relationship between global consumer culture, ethnocentric consumerism, and global citizenship. The empirical analysis involves an online survey targeted young people in Indonesia context. Findings – The empirical evidence broadly supports the view that cultural intelligence strengthens the impact of global consumer culture and ethnocentric consumerism ...
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    Purpose – This article attempts to understand the impact of global consumer culture and ethnocentric consumerism on global citizenship by identifying the mediating effect of cultural intelligence. Design/methodology/approach – The proposed structural equation model explains the relationship between global consumer culture, ethnocentric consumerism, and global citizenship. The empirical analysis involves an online survey targeted young people in Indonesia context. Findings – The empirical evidence broadly supports the view that cultural intelligence strengthens the impact of global consumer culture and ethnocentric consumerism on global citizenship. There is a strong tendency in this study to suggest that global consumerism will not be able to contribute to global citizenship unless cultural intelligence provides as a mediating variable. However, the results do not support the mainstream literature, which suggests that ethnocentric consumerism harms global citizenship. Originality/value – This study extends the discussion on achieving sustainable development by examining global citizenship leads to a better understanding of consumer culture theory.
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    Journal Title
    International Journal of Sociology and Social Policy
    Volume
    40
    Issue
    7-8
    DOI
    https://doi.org/10.1108/IJSSP-10-2019-0212
    Subject
    Urban and regional planning
    Policy and administration
    Sociology
    Social Sciences
    Global consumer culture
    Global citizenship
    Cultural intelligence
    Publication URI
    http://hdl.handle.net/10072/397562
    Collection
    • Journal articles

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