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dc.contributor.authorGonzalez, Laura Ripoll
dc.contributor.authorGale, Fred
dc.date.accessioned2021-01-06T02:30:23Z
dc.date.available2021-01-06T02:30:23Z
dc.date.issued2020
dc.identifier.issn2158-2440en_US
dc.identifier.doi10.1177/2158244020923368en_US
dc.identifier.urihttp://hdl.handle.net/10072/400684
dc.description.abstractResearch in both public administration and place development has identified a need to develop more participatory approaches to governing cities and regions. Scholars have identified place branding as one of several potential policy instruments to enable more participatory place development. Recently, academics working in diverse disciplines, including political studies, public administration, and regional development have suggested that an alternative, bottom-up, more participatory approach to place branding could be employed. Such an interdisciplinary approach would use iterative communication exchanges within a network of diverse stakeholders including residents to better foster stakeholder participation, contribute to sustainable development, and deliver substantive social justice and increased citizen satisfaction. Building on this research and using an exploratory, qualitative, case-study methodology, our aim was to observe and analyze such interactions and communicative exchanges in practice. Drawing on the experience of the Australian state of Tasmania, we studied stakeholder reactions to the participatory place branding approach. We found that although participants were initially skeptical and identified many barriers to implementing participatory place branding, they simultaneously became excited by its possibilities and able to identify how many of the barriers could be transcended.en_US
dc.description.peerreviewedYesen_US
dc.languageEnglishen_US
dc.language.isoeng
dc.publisherSage Publications Ltden_US
dc.relation.ispartofpagefrom1en_US
dc.relation.ispartofpageto12en_US
dc.relation.ispartofissue2en_US
dc.relation.ispartofjournalSage Openen_US
dc.relation.ispartofvolume10en_US
dc.subject.fieldofresearchCurriculum and Pedagogyen_US
dc.subject.fieldofresearchSociologyen_US
dc.subject.fieldofresearchOther Studies in Human Societyen_US
dc.subject.fieldofresearchcode1302en_US
dc.subject.fieldofresearchcode1608en_US
dc.subject.fieldofresearchcode1699en_US
dc.subject.keywordsSocial Sciencesen_US
dc.subject.keywordsSocial Sciences, Interdisciplinaryen_US
dc.subject.keywordsparticipatory governanceen_US
dc.subject.keywordsplace brandingen_US
dc.titlePlace Branding as Participatory Governance? An Interdisciplinary Case Study of Tasmania, Australiaen_US
dc.typeJournal articleen_US
dc.type.descriptionC1 - Articlesen_US
dcterms.bibliographicCitationGonzalez, LR; Gale, F, Place Branding as Participatory Governance? An Interdisciplinary Case Study of Tasmania, Australia, Sage Open, 2020, 10 (2), pp. 1-12en_US
dcterms.licensehttp://creativecommons.org/licenses/by/4.0/en_US
dc.date.updated2021-01-06T02:26:33Z
dc.description.versionVersion of Record (VoR)en_US
gro.rights.copyright© The Author(s) 2020. This article is distributed under the terms of the Creative Commons Attribution 4.0 License (https://creativecommons.org/licenses/by/4.0/) which permits any use, reproduction and distribution of the work without further permission provided the original work is attributed as specified on the SAGE and Open Access pages (https://us.sagepub.com/en-us/nam/open-access-at-sage).en_US
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gro.griffith.authorRipoll Gonzalez, Laura


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