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dc.contributor.authorCherrier, Hélène
dc.contributor.editorDr Peter Nuttall & Dr Simon Pervan
dc.date.accessioned2017-05-03T12:46:27Z
dc.date.available2017-05-03T12:46:27Z
dc.date.issued2009
dc.date.modified2011-09-09T07:07:00Z
dc.identifier.issn1479-1838
dc.identifier.doi10.1002/cb.297
dc.identifier.urihttp://hdl.handle.net/10072/40766
dc.description.abstractThis study examines how consumers who engage in voluntary simplicity experience disposal in relation to changes in their values, identity, and lifestyle. The hermeneutic analysis shows disposal organized around three main themes: "desire for emancipation," "sacrificing the surplus," and "moving toward the sacred." Each theme offers insights on disposal as a transcendental experience during which consumers relocate consumption meanings from the profane to the sacred. On the one hand, the practice of disposal symbolizes a distance from the profane marketplace and its constraining norms and on the other hand, it leads consumers to participate in the life of objects and to construct sacred consumption. Here, goods are removed from the profane commerce and transferred to sacredness with an eternal life of transit between hands and ownership. As such, goods can be regarded as alive, physically moving from one person to another. This article concludes that voluntary disposal can be seen as a form of empowerment. Through disposal, consumers participate in the life of objects. By contributing to the circulation of the material, consumers have the power to transform an act of pure elimination into a transcendental experience that prefigures the death of profane consumption and the birth of sacred consumption.
dc.description.peerreviewedYes
dc.description.publicationstatusYes
dc.languageEnglish
dc.language.isoeng
dc.publisherJohn Wiley & Sons
dc.publisher.placeUnited Kingdom
dc.relation.ispartofstudentpublicationN
dc.relation.ispartofpagefrom327
dc.relation.ispartofpageto339
dc.relation.ispartofissue6
dc.relation.ispartofjournalJournal of Consumer Behaviour
dc.relation.ispartofvolume8
dc.rights.retentionY
dc.subject.fieldofresearchMarketing not elsewhere classified
dc.subject.fieldofresearchMarketing
dc.subject.fieldofresearchcode150599
dc.subject.fieldofresearchcode1505
dc.titleDisposal and simple living: exploring the circulation of goods and the development of sacred consumption
dc.typeJournal article
dc.type.descriptionC1 - Articles
dc.type.codeC - Journal Articles
gro.date.issued2009
gro.hasfulltextNo Full Text
gro.griffith.authorCherrier, Helene


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