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dc.contributor.authorLe, Truc H
dc.date.accessioned2021-10-19T02:44:37Z
dc.date.available2021-10-19T02:44:37Z
dc.date.issued2021
dc.identifier.issn1447-6770
dc.identifier.doi10.1016/j.jhtm.2021.09.023
dc.identifier.urihttp://hdl.handle.net/10072/409257
dc.description.abstractThe purpose of this study was to examine how gender and cultural values displayed by different nations play a role in determining differences in young adults' risk perceptions in the cruise ship context. The study employed the two-dimensional model of perceived risk, namely perceived outcome severity and perceived probability, to measure risk perception. The study conducted an online self-administered questionnaire surveying 527 respondents whose age ranged from 18 to 35 years. Guided by Cultural Theory of Risk and Hofstede's cultural dimensions, the findings indicated the significant interaction effects between gender, nationality and cultural values on cruising risk perceptions after controlling for age and past cruise experience. The findings provided important insights for cruise marketers and operators to target appropriate cruisers with suitable marketing campaigns and implement effective risk reduction measures to enhance cruise experiences.
dc.description.peerreviewedYes
dc.languageen
dc.publisherElsevier BV
dc.relation.ispartofpagefrom296
dc.relation.ispartofpageto303
dc.relation.ispartofjournalJournal of Hospitality and Tourism Management
dc.relation.ispartofvolume49
dc.subject.fieldofresearchGender studies
dc.subject.fieldofresearchSociology
dc.subject.fieldofresearchTourism
dc.subject.fieldofresearchMaritime transportation and freight services
dc.subject.fieldofresearchcode4405
dc.subject.fieldofresearchcode4410
dc.subject.fieldofresearchcode3508
dc.subject.fieldofresearchcode350904
dc.titleCross-cultural gender differences in cruising risk perceptions: A study of young adults
dc.typeJournal article
dc.type.descriptionC1 - Articles
dcterms.bibliographicCitationLe, TH, Cross-cultural gender differences in cruising risk perceptions: A study of young adults, Journal of Hospitality and Tourism Management, 2021, 49, pp. 296-303
dc.date.updated2021-10-18T23:43:34Z
gro.description.notepublicThis publication has been entered in Griffith Research Online as an advanced online version.
gro.hasfulltextNo Full Text
gro.griffith.authorLe, Truc H.


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