Exploring Innovation Strategies that affect business performance in restaurants
Abstract
This paper presents the initial results of a study exploring the nature of innovation in high performing restaurants and its role on business performance. Based on interviews conducted with restaurant professionals in Australia, innovation is evident across all aspects of running a successful restaurant. Restaurateurs source innovative ideas from a range of food media and consumers direct. An organisational culture that values innovation is critical to ensure successful performance of a restaurant. The outcomes of innovation include a variety of benefits to a restaurant business.
Conference Title
International conference on hospitality & leisure applied research (I-CHLAR 2011): Balancing Art, Innovation & Performance
Publisher URI
Copyright Statement
© 2011 I-CHLAR. The attached file is reproduced here in accordance with the copyright policy of the publisher. Please refer to the journal's website for access to the definitive, published version.
Subject
Commerce, Management, Tourism and Services not elsewhere classified