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dc.contributor.authorFilo, Kevinen_US
dc.contributor.authorGroza, Marken_US
dc.contributor.authorFairley, Sheranneen_US
dc.contributor.editorE. Iyeren_US
dc.date.accessioned2017-05-03T15:02:47Z
dc.date.available2017-05-03T15:02:47Z
dc.date.issued2010en_US
dc.date.modified2013-05-30T01:01:32Z
dc.identifier.refurihttp://www.marketingpower.com/Community/ARC/Pages/Connections/Conferences/Proceedings.aspxen_US
dc.identifier.urihttp://hdl.handle.net/10072/47252
dc.description.abstractCharity sport events provide charitable organizations with a mechanism in which the meaning and mission of the charity can be communicated to a large participant base. Making a difference, and affecting social change, represent objectives that can also be communicated. Accomplishing these objectives can be facilitated through empowering participants. The purpose of this research is to examine how charity sport events impact participant belief in advancing social change. Two studies were conducted to achieve this research purpose. First, quantitative data were collected to examine the proposition that attachment to the charity sport event mediates the relationship between recreation and charity motives and empowerment. Second, qualitative data were collected to further explore empowerment and potential contributing factors. Findings reveal empowerment as an outcome of charity sport event participation, with a number of different contributing factorsen_US
dc.description.peerreviewedYesen_US
dc.description.publicationstatusYesen_US
dc.languageEnglishen_US
dc.language.isoen_US
dc.publisherAMAen_US
dc.publisher.placeBoston, United Statesen_US
dc.publisher.urihttp://www.marketingpower.com/Community/ARC/Pages/Connections/Conferences/Summer2010/default.aspxen_US
dc.relation.ispartofstudentpublicationNen_US
dc.relation.ispartofconferencenameSummer AMA 2010en_US
dc.relation.ispartofconferencetitleProceedings of 2010 AMA Summer Educators Conference 2010: Enhancing Knowledge Development in Marketingen_US
dc.relation.ispartofdatefrom2010-08-13en_US
dc.relation.ispartofdateto2010-08-16en_US
dc.relation.ispartoflocationBoston, MA, USAen_US
dc.rights.retentionYen_US
dc.subject.fieldofresearchSport and Leisure Managementen_US
dc.subject.fieldofresearchcode150404en_US
dc.titleMaking a difference: Empowerment as an outcome of charity sport event participationen_US
dc.typeConference outputen_US
dc.type.descriptionE1 - Conference Publications (HERDC)en_US
dc.type.codeE - Conference Publicationsen_US
gro.facultyGriffith Business School, Department of Tourism, Sport and Hotel Managementen_US
gro.date.issued2010
gro.hasfulltextNo Full Text


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    Contains papers delivered by Griffith authors at national and international conferences.

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