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dc.contributor.authorSweeney, Arthur
dc.contributor.authorPerry, Chad
dc.contributor.editorRenate Buber, Johannes Gadner and Lyn Richards
dc.date.accessioned2017-05-03T14:28:19Z
dc.date.available2017-05-03T14:28:19Z
dc.date.issued2004
dc.date.modified2014-08-21T02:11:43Z
dc.identifier.isbn1403916608
dc.identifier.urihttp://hdl.handle.net/10072/480
dc.description.peerreviewedYes
dc.description.publicationstatusYes
dc.languageEnglish
dc.language.isoeng
dc.publisherPalgrave Macmillan
dc.publisher.placeNew York
dc.publisher.urihttp://www.palgrave.com/page/detail/applying-qualitative-methods-to-marketing-management-research-renate-buber/?K=9781403916600
dc.relation.ispartofbooktitleApplying Qualitative Methods to Marketing Management Research
dc.relation.ispartofchapter7
dc.relation.ispartofpagefrom105
dc.relation.ispartofpageto122
dc.subject.fieldofresearchcode350204
dc.titleUsing focus groups to investigate new ideas: Principles and an example of Internet-facilitated relationships in a regional financial services institution
dc.typeBook chapter
dc.type.descriptionB1 - Chapters
dc.type.codeB - Book Chapters
gro.facultyGriffith Business School, Department of Marketing
gro.date.issued2004
gro.hasfulltextNo Full Text
gro.griffith.authorSweeney, Arthur


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