• myGriffith
    • Staff portal
    • Contact Us⌄
      • Future student enquiries 1800 677 728
      • Current student enquiries 1800 154 055
      • International enquiries +61 7 3735 6425
      • General enquiries 07 3735 7111
      • Online enquiries
      • Staff phonebook
    View Item 
    •   Home
    • Griffith Research Online
    • Journal articles
    • View Item
    • Home
    • Griffith Research Online
    • Journal articles
    • View Item
    JavaScript is disabled for your browser. Some features of this site may not work without it.

    Browse

  • All of Griffith Research Online
    • Communities & Collections
    • Authors
    • By Issue Date
    • Titles
  • This Collection
    • Authors
    • By Issue Date
    • Titles
  • Statistics

  • Most Popular Items
  • Statistics by Country
  • Most Popular Authors
  • Support

  • Contact us
  • FAQs
  • Admin login

  • Login
  • The value of Olympic success and the intangible effects of sport events – A contingent valuation approach in Germany

    Author(s)
    Wicker, Pamela
    Hallmann, Kirstin
    Breuer, Christoph
    Feiler, Svenja
    Griffith University Author(s)
    Wicker, Pamela V.
    Year published
    2012
    Metadata
    Show full item record
    Abstract
    Olympic Games produce tangible and intangible effects that have been extensively researched; however, little is known on the importance of Olympic success to the population. The purpose of this study was to investigate the value of Olympic success using the contingent valuation method (CVM). The empirical evaluation is undertaken with data from a nationwide population survey in Germany (n=2006). Residents were asked to state their willingness-to-pay (WTP) for Germany being ranked first in the medal table and for a German winning a gold medal in track and field at the 2012 London Olympics. Average WTP amounts to €6.13 and ...
    View more >
    Olympic Games produce tangible and intangible effects that have been extensively researched; however, little is known on the importance of Olympic success to the population. The purpose of this study was to investigate the value of Olympic success using the contingent valuation method (CVM). The empirical evaluation is undertaken with data from a nationwide population survey in Germany (n=2006). Residents were asked to state their willingness-to-pay (WTP) for Germany being ranked first in the medal table and for a German winning a gold medal in track and field at the 2012 London Olympics. Average WTP amounts to €6.13 and €5.21, respectively. The regression results show that consumption capital and intangible factors were significant determinants of WTP. The findings can be integrated into cost-benefit analyses that are carried out for major sport events and can help justifying the use of taxpayer money to finance major sport events and elite sport development.
    View less >
    Journal Title
    European Sport Management Quarterly
    Volume
    12
    Issue
    4
    DOI
    https://doi.org/10.1080/16184742.2012.693117
    Subject
    Commerce, Management, Tourism and Services not elsewhere classified
    Commercial Services
    Publication URI
    http://hdl.handle.net/10072/48669
    Collection
    • Journal articles

    Footer

    Disclaimer

    • Privacy policy
    • Copyright matters
    • CRICOS Provider - 00233E

    Tagline

    • Gold Coast
    • Logan
    • Brisbane - Queensland, Australia
    First Peoples of Australia
    • Aboriginal
    • Torres Strait Islander