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  • Multimodality, multisensoriality and ethnographic knowing: social semiotics and the phenomenology of perception

    Author(s)
    Pink, Sarah
    Griffith University Author(s)
    Pink, Sarah
    Year published
    2011
    Metadata
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    Abstract
    In this article I consider the potential for combining multimodality and anthropologically informed sensory ethnographic methodologies. I focus on a comparison between anthropological and multimodality approaches to the senses, the relationships between images and words, and ethnography. In doing so I reveal some of the tensions and fundamental differences between these approaches before then considering if and/or how these might be reconciled.In this article I consider the potential for combining multimodality and anthropologically informed sensory ethnographic methodologies. I focus on a comparison between anthropological and multimodality approaches to the senses, the relationships between images and words, and ethnography. In doing so I reveal some of the tensions and fundamental differences between these approaches before then considering if and/or how these might be reconciled.
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    Journal Title
    Qualitative Research
    Volume
    11
    Issue
    3
    DOI
    https://doi.org/10.1177/1468794111399835
    Subject
    Studies in Human Society not elsewhere classified
    Education
    Studies in Human Society
    Publication URI
    http://hdl.handle.net/10072/52707
    Collection
    • Journal articles

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