Generation Y employees: An examination of work attitude differences
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The service sector confronts a plethora of demographic realities. This paper hones in on one of these, that of generational challenges, to inform owners and managers of approaches to improve the attraction, motivation and retention of Gen Y employees. This paper provides an introductory overview of a large-scale study into generational differences in employee attitudes and reports on the preliminary data analysis of a survey of over 900 hospitality employees in Australia. A thorough literature review informed a survey which sought employee opinions on a range of attitudinal measures. A key finding from the data analysis is that Gen Y employees score lower on those measures where higher scores are seen more favorably (e.g., job satisfaction, engagement, commitment), while conversely, Gen Y employees display higher scores on the constructs that an organization would hope would be lower (e.g., turnover intentions). The paper concludes with eight specific workplace practice suggestions to managers regarding Gen Y and suggestions for future research.
The Journal of Applied Management and Entrepreneurship
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