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dc.contributor.convenorAssociate Professor Pat Laughren
dc.contributor.authorChircop, Dean Michael
dc.date.accessioned2012-10-17
dc.date.accessioned2013-10-16T21:53:25Z
dc.date.accessioned2017-03-01T22:45:34Z
dc.date.available2017-03-01T22:45:34Z
dc.date.issued2012
dc.date.modified2013-10-16T21:53:25Z
dc.identifier.urihttp://hdl.handle.net/10072/53598
dc.description.abstractThis paper examines the role of branded entertainment in Australian film financing and the ethics and acceptability of an unofficial advertising insertion that departs from the traditional screens that are generally reserved for it.
dc.description.peerreviewedNo
dc.description.publicationstatusYes
dc.format.extent144530 bytes
dc.format.mimetypeapplication/pdf
dc.publisher.urihttps://www.griffith.edu.au/
dc.relation.ispartofstudentpublicationN
dc.relation.ispartofconferencenameGriffith Film School Postgraduate Research Conference
dc.relation.ispartofconferencetitleThe Role of Advertising in Australian Film Financing
dc.relation.ispartofdatefrom2012-09-25
dc.relation.ispartofdateto2012-09-25
dc.relation.ispartoflocationGriffith Film School
dc.rights.retentionY
dc.subject.fieldofresearchFilm and Television
dc.subject.fieldofresearchcode190204
dc.titleBranded entertainment and the commodification of narrative
dc.typeConference output
dc.type.descriptionE2 - Conferences (Non Refereed)
dc.type.codee2
gro.facultyQueensland College of Art
gro.rights.copyright© The Author(s) 2012. The attached file is reproduced here in accordance with the copyright policy of the publisher. For information about this conference please refer to the conference’s website or contact the author.
gro.date.issued2012
gro.hasfulltextFull Text
gro.griffith.authorChircop, Dean M.


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    Contains papers delivered by Griffith authors at national and international conferences.

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