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dc.contributor.authorBruwer, Johan
dc.contributor.authorPratt, Marlene A
dc.contributor.authorSaliba, Anthony
dc.contributor.authorHirche, Martin
dc.date.accessioned2017-07-12T02:30:27Z
dc.date.available2017-07-12T02:30:27Z
dc.date.issued2017
dc.date.modified2014-08-18T05:43:09Z
dc.identifier.issn1368-3500
dc.identifier.doi10.1080/13683500.2014.904846
dc.identifier.urihttp://hdl.handle.net/10072/62370
dc.description.abstractThis study's purpose is to conceptualise a wine regional destination's perceived image, in the process integrating multiple theories such as servicescape, place-based and destination choice. The research (n?=?334 respondents) outlines the conceptualisation of a wine region destination's image in the form of a winescape framework as perceived by visitors. The winescape construct is identified within a framework of eight dimensions for a well-known US wine region. The most important winescape dimension is the natural beauty/geographical setting. The first-time and repeat visit dynamic impacts upon visitors' wine tourism behaviour and perception of the region's winescape. For in-state and out-of-state-based visitors there are pronounced differences in their perception of the region's winescape dimensions. Increasing distance from the destination region is pivotal in the perception of the winescape dimensions. The decision to engage in wine tourism is seemingly impulsive from a timing viewpoint, and the motivations guiding the visitors' behaviour are mainly of a hedonic nature.
dc.description.peerreviewedYes
dc.description.publicationstatusYes
dc.languageEnglish
dc.language.isoeng
dc.publisherRoutledge
dc.publisher.placeUnited Kingdom
dc.relation.ispartofstudentpublicationN
dc.relation.ispartofpagefrom65-1
dc.relation.ispartofpageto65-22
dc.relation.ispartofjournalCurrent Issues in Tourism
dc.rights.retentionY
dc.subject.fieldofresearchTourist Behaviour and Visitor Experience
dc.subject.fieldofresearchTourism Marketing
dc.subject.fieldofresearchBusiness and Management
dc.subject.fieldofresearchMarketing
dc.subject.fieldofresearchTourism
dc.subject.fieldofresearchcode150606
dc.subject.fieldofresearchcode150604
dc.subject.fieldofresearchcode1503
dc.subject.fieldofresearchcode1505
dc.subject.fieldofresearchcode1506
dc.titleRegional destination image perception of tourists within a winescape context
dc.typeJournal article
dc.type.descriptionC1 - Articles
dc.type.codeC - Journal Articles
gro.hasfulltextNo Full Text
gro.griffith.authorPratt, Marlene A.


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