Heritage Tourism in Malaysia: Fostering a Collective National Identity in an Ethnically Diverse Country
Author(s)
Butler, G
Khoo-Lattimore, C
Mura, P
Griffith University Author(s)
Year published
2014
Metadata
Show full item recordAbstract
As the processes associated with globalisation swiftly erode distinct cultures and identities, it has been argued that heritage attractions have emerged as powerful communicators in developing collective national identities. Although many countries reveal histories and collective pasts that are universally representative of homogenous populations, Malaysia represents a distinctly contrasting scenario. Malaysian heritage attractions do not necessarily represent a singular population but three distinctive ethnic groups. Thus, selecting heritage attractions that appropriately represent Malaysia remains a complicated issue. Using ...
View more >As the processes associated with globalisation swiftly erode distinct cultures and identities, it has been argued that heritage attractions have emerged as powerful communicators in developing collective national identities. Although many countries reveal histories and collective pasts that are universally representative of homogenous populations, Malaysia represents a distinctly contrasting scenario. Malaysian heritage attractions do not necessarily represent a singular population but three distinctive ethnic groups. Thus, selecting heritage attractions that appropriately represent Malaysia remains a complicated issue. Using photographs as "real-world" variables to supplement focus-group interviews, this article reveals that young Malaysians exhibit a limited understanding of religious heritage attractions and have developed identities that are highly specific to their ethnicity and own religious beliefs. However, the stories told by several respondents also show that Malaysia's ethnic- or religious-centred heritage attractions have the power to foster a simultaneous collective national identity if promoted effectively.
View less >
View more >As the processes associated with globalisation swiftly erode distinct cultures and identities, it has been argued that heritage attractions have emerged as powerful communicators in developing collective national identities. Although many countries reveal histories and collective pasts that are universally representative of homogenous populations, Malaysia represents a distinctly contrasting scenario. Malaysian heritage attractions do not necessarily represent a singular population but three distinctive ethnic groups. Thus, selecting heritage attractions that appropriately represent Malaysia remains a complicated issue. Using photographs as "real-world" variables to supplement focus-group interviews, this article reveals that young Malaysians exhibit a limited understanding of religious heritage attractions and have developed identities that are highly specific to their ethnicity and own religious beliefs. However, the stories told by several respondents also show that Malaysia's ethnic- or religious-centred heritage attractions have the power to foster a simultaneous collective national identity if promoted effectively.
View less >
Journal Title
Asia Pacific Journal of Tourism Research
Volume
19
Issue
2
Subject
Tourism
Tourism marketing