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  • Critical Success Factors for Crisis Recovery Management: A Case Study of Phuket Hotels

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    Accepted Manuscript (AM)
    Author(s)
    Campiranon, Kom
    Scott, Noel
    Griffith University Author(s)
    Scott, Noel
    Year published
    2014
    Metadata
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    Abstract
    Tourism is a major export industry for Thailand. Phuket, one of the most popular tourist destinations in the country, has been negatively influenced in recent years by a number of crises, including the Global Financial Crisis (GFC). This has limited the travel budget not only for domestic tourists but also those from overseas. Hotel businesses have been particularly affected by the GFC. While hotel managers may not be able anticipate a crisis, it is crucial for them to understand the critical success factors contributing to effective crisis recovery in order to ensure their long-term survival.This research identifies critical ...
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    Tourism is a major export industry for Thailand. Phuket, one of the most popular tourist destinations in the country, has been negatively influenced in recent years by a number of crises, including the Global Financial Crisis (GFC). This has limited the travel budget not only for domestic tourists but also those from overseas. Hotel businesses have been particularly affected by the GFC. While hotel managers may not be able anticipate a crisis, it is crucial for them to understand the critical success factors contributing to effective crisis recovery in order to ensure their long-term survival.This research identifies critical success factors necessary for effective economic crisis management through qualitative analysis of in-depth interviews with managers of Phuket hotels. The findings of these interviews provide a rich and meaningful understanding of pertinent factors emphasized by managers as important in crisis recovery.
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    Journal Title
    Journal of Travel & Tourism Marketing
    Volume
    31
    Issue
    3
    DOI
    https://doi.org/10.1080/10548408.2013.877414
    Copyright Statement
    © 2014 Taylor & Francis (Routledge). This is an Accepted Manuscript of an article published by Taylor & Francis in the Journal of Travel & Tourism Marketing on 14 Apr 2014, available online: http://www.tandfonline.com/doi/abs/10.1080/10548408.2013.877414
    Subject
    Tourism Management
    Commercial Services
    Marketing
    Tourism
    Publication URI
    http://hdl.handle.net/10072/63616
    Collection
    • Journal articles

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