Show simple item record

dc.contributor.authorWang, Y
dc.contributor.authorSparks, B
dc.date.accessioned2017-05-03T14:07:26Z
dc.date.available2017-05-03T14:07:26Z
dc.date.issued2014
dc.identifier.issn1083-5423
dc.identifier.doi10.3727/108354214X13927625340118
dc.identifier.urihttp://hdl.handle.net/10072/66166
dc.description.abstractSet in the tourism/hospitality context, this study explores consumer perceptions of technology-enabled services (TESs) and their relationship to technology readiness (TR). Data were collected through a web-based survey from air travelers and hotel patrons. The results suggest that customers generally separate TESs into three categories: peripheral, standard, and network access related, with standard TESs being most important. The perceived importance of TESs is found to be positively associated with consumers' technology readiness, and the strength of this association is stronger in the airline case, suggesting a moderation effect of service category on the relationship between perceived importance of TESs and TR. The findings of this study should help organizations make technology-related decisions and develop the right technological infrastructure for achieving competitiveness and customer satisfaction.
dc.description.peerreviewedYes
dc.description.publicationstatusYes
dc.format.extent145621 bytes
dc.format.mimetypeapplication/pdf
dc.languageEnglish
dc.language.isoeng
dc.publisherCognizant Communication Corporation
dc.publisher.placeUnited States
dc.relation.ispartofstudentpublicationN
dc.relation.ispartofpagefrom19
dc.relation.ispartofpageto33
dc.relation.ispartofissue1
dc.relation.ispartofjournalTourism Analysis
dc.relation.ispartofvolume19
dc.rights.retentionY
dc.subject.fieldofresearchCommercial services
dc.subject.fieldofresearchMarketing
dc.subject.fieldofresearchTourism
dc.subject.fieldofresearchcode3504
dc.subject.fieldofresearchcode3506
dc.subject.fieldofresearchcode3508
dc.titleTechnology-enabled services: Importance and role of technology readiness
dc.typeJournal article
dc.type.descriptionC1 - Articles
dc.type.codeC - Journal Articles
gro.facultyGriffith Business School, Department of Tourism, Sport and Hotel Management
gro.rights.copyright© 2014 Cognizant Communication Corporation. The attached file is reproduced here in accordance with the copyright policy of the publisher. Please refer to the journal's website for access to the definitive, published version.
gro.date.issued2015-02-12T04:22:54Z
gro.hasfulltextFull Text
gro.griffith.authorSparks, Beverley A.


Files in this item

This item appears in the following Collection(s)

  • Journal articles
    Contains articles published by Griffith authors in scholarly journals.

Show simple item record