Self-perception of wellbeing: implications for social marketing strategies to tackle young adult binge drinking

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Author(s)
Paukste, Ernesta
Sebar, Bernadette
Harris, Neil David John
Year published
2014
Metadata
Show full item recordConference Title
AASM 2014 Biennial International Social Marketing Conference.
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Copyright Statement
© The Author(s) 2014. The attached file is reproduced here in accordance with the copyright policy of the publisher. For information about this conference please refer to the conference’s website or contact the authors.
Subject
Medical and Health Sciences not elsewhere classified