This collection contains articles published by Griffith authors in scholarly journals.

Recent Submissions

  • The Mechanical Characterization of Bending Test for MEMS Capacitive Pressure Sensor Based on 3C-SiC in High Temperature 

    Marsi, Noraini; Majlis, Burhanuddin Yeop; Hamzah, Azrul Azlan; Mohd-Yasin, Faisal (Applied Mechanics and Materials, 2015)
    This paper reports the mechanical analysis of bending test for Si and 3C-SiC materials. The analytical experimental were determined by using a standard three-point micro-bend test method (ASTM E290) to be applied on MEMS ...
  • A picture’s worth a thousand words: a food-selection observational method 

    Carins, Julia; Rundle-Thiele, Sharyn; Parkinson, Joy (Health Promotion Journal of Australia, 2016)
    Issue addressed: Methods are needed to accurately measure and describe behaviour so that social marketers and other behaviour change researchers can gain consumer insights before designing behaviour change strategies and ...
  • A tool for evaluation of lifecycle cost of water production for small-scale community projects 

    Kumar, Shivendra; Groth, Andrew; Vlacic, Ljubo (Water Policy, 2015)
    The aim of this study is to develop an analytical tool to estimate lifecycle cost for water service provision for small-scale community water projects. The primary objective is to provide an analytical estimation tool to ...
  • Cost Evaluation of Water and Wastewater Treatment Plants Using Water Price Index 

    Kumar, Shivendra; Groth, Andrew; Vlacic, Ljubo (Water Resources Management, 2015)
    As various technologies are used for water and wastewater treatment, a global strategy with the objective of comparing and containing the price of water in the future is required. A study was carried out for this reason ...
  • Railway interlocking process - formal method for documenting railway junction interlocking and signalling processes 

    Mocki, Jacek; Vlacic, Ljubo (International Journal of Automation and Logistics, 2015)
    A railway junction is a critical element for a reliable rail transport operation. An incorrectly selected interlocking type may cause delayed and unsafe rail transport operations. Our research shows that the use of railway ...
  • A holistic management tool for measuring internal marketing activities 

    Huang, Yu-Ting; Rundle-Thiele, Sharyn (Journal of Services Marketing, 2015)
    Purpose – The purpose of this paper is to synthesise internal marketing measures in two service settings across both Western and Eastern backgrounds. Well established views of internal marketing have emerged with more ...
  • Using two-step cluster analysis to identify homogeneous physical activity groups 

    Rundle-Thiele, Sharyn; Kubacki, Krzysztof; Tkaczynski, Aaron; Parkinson, Joy (Marketing Intelligence and Planning, 2015)
    Purpose – The purpose of this paper is to: first, illustrate how market segmentation using two-step cluster analysis can be used to identify segments in the context of physical activity; second, identified segments are ...
  • A systematic review assessing the extent of social marketing principle use in interventions targeting children (2000-2014) 

    Kubacki, Krzysztof; Rundle-Thiele, Sharyn; Lahtinen, Ville; Parkinson, Joy (Young Consumers, 2015)
    Purpose – This study aims to review the extent that social marketing principles are applied in interventions targeting children published in peer-reviewed journals between 2000 and 2014. Design/methodology/approach – ...
  • Generating consumer insights into physical activity patterns for three different segments 

    Kitunen, Anna Katariina; Rundle-Thiele, Sharyn; Kubacki, Krzysztof; Dietrich, Timo (Journal of Strategic Marketing, 2016)
    Segmentation theory has been suggested as an effective way to target social marketing programmes to meet different needs of different subgroups in order to achieve behaviour change more effectively. The aims of this research ...
  • Progression through Academic Ranks: A Longitudinal Examination of Internal Promotion Drivers 

    R. Dobele, Angela; Rundle-Thiele, Sharyn (Higher Education Quarterly, 2015)
    The last 20 years have brought major workload changes for academics globally, with the feeling that an academic in today's global higher education industry has three full-time jobs (research, teaching and service). Following ...
  • Differential segmentation responses to an alcohol social marketing program 

    Dietrich, Timo; Rundle-Thiele, Sharyn; Schuster, Lisa; Drennan, Judy; Russell-Bennett, Rebekah; Leo, Cheryl; J. Gullo, Matthew; P. Connor, Jason (Addictive Behaviors, 2015)
    Objective: This study seeks to establish whether meaningful subgroups exist within a 14–16 year old adolescent population and if these segments respond differently to the Game On: Know Alcohol (GOKA) intervention, a ...
  • No pain, no gain: insights into changing individual volitional behaviour 

    Arli, Denni; Kubacki, Krzysztof; Rundle-Thiele, Sharyn; Pekerti, Andre A.; Tkaczynski, Aaron (International Journal of Nonprofit and Voluntary Sector Marketing, 2015)
    Physical activity is an important component of a healthy lifestyle. The purpose of this study is threefold: first, to empirically examine the effect of attitudes on people's intentions towards starting a new physical ...
  • Looking back and moving forwards:An agenda for social marketing research 

    Rundle-Thiele, Sharyn (Recherche et Applications en Marketing, 2015)
    The practice of social marketing is based on a set of underlying principles that have not yet been tested. In the future, a series of experiments will be necessary to bring the application of social marketing to its peak. ...
  • Minimizing alcohol harm: A systematic social marketing review (2000-2014) 

    Kubacki, Krzysztof; Rundle-Thiele, Sharyn; Pang, Bo; Buyucek, Nuray (Journal of Business Research, 2015)
    This study sought to review social marketing interventions and their evaluations published between 2000 and 2014 to identify role and use of key elements of social marketing interventions: behavioral objective, audience ...
  • A theoretical approach to segmenting children’s walking behaviour 

    Schuster, Lisa; Kubacki, Krzysztof; Rundle-Thiele, Sharyn (Young Consumers, 2015)
    Purpose – This paper aims to extend research applying the principle of market segmentation to gain insight into changing the physical activity behaviour of children, particularly their walk to/from school behaviour. It ...
  • Maintaining or changing a drinking behavior? GOKA's short-term outcomes 

    Rundle-Thiele, Sharyn; Schuster, Lisa; Dietrich, Timo; Russell-Bennett, Rebekah; Drennan, Judy; Leo, Cheryl; Connor, Jason (Journal of Business Research, 2015)
    Binge drinking of alcohol increases the risk of mental health problems, school exclusion, convictions, fatal and non-fatal accidents. A simple cluster randomized control trial design was used to evaluate a social marketing ...
  • Willingness to pay for midwife-endorsed product: An Australian best-worst study 

    Lahtinen, Ville; Rundle-Thiele, Sharyn; Adamsen, Jannie Mia (Health Marketing Quarterly, 2016)
    This article examined the impact of midwife endorsement on stated choice preferences in one of the highest volume baby care product categories, diapers. An online survey was conducted testing 12 alternatives of which six ...
  • What can social marketing learn from Dirichlet theory patterns in a physical activity context? 

    Gruneklee, Naomi; Rundle-Thiele, Sharyn; Kubacki, Krzysztof (Marketing Intelligence & Planning, 2016)
    Purpose – The purpose of this paper is twofold: first, to explore whether patterns suggested in Dirichlet theory can be observed in a single behaviour change context, namely, physical activity; second, to provide implications ...
  • Recent insights into physiological responses to nutrients by the cylindrospermopsin producing cyanobacterium, Cylindrospermopsis raciborskii 

    Burford, Michele; Willis, Anusuya; Chuang, Ann; Xiao, Man; Orr, Philip (Chinese Journal of Oceanology and Limnology, 2017)
    The harmful cyanobacterium Cylindrospermopsis raciborskii is a widespread species increasingly being recorded in freshwater systems around the world. Studies have demonstrated some key attributes of this species which may ...
  • RelBOSS: A Relationship-Aware Access Control Framework for Software Services 

    Kayes, A. S. M.; Han, Jun; Colman, Alan; Islam, Md. Saiful (Lecture Notes in Computer Science, 2014)
    Context-awareness is an important aspect of the dynamically changing environments and the relationship context information brings new benefits to the access control systems. Existing relationship-aware access control ...

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