Evolution of Wearable Technology 1960 to 2019
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Pentecost, Robin
Thaichon, Park
Weaven, Scott
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Wellington, New Zealand
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Abstract
Wearable devices in the early stages was predominantly used for convenience, to create an easier workload and enhance peoples’ lifestyle. While the focus of that technology has not change, the difference today is that wearable technology is now more sophisticated, with abundant sensors, increased reliability, power and versatility. Within this ever-changing setting, little research has explored the evolution of wearable technology. This study aims to examine effective changes in the technology. The literature review consists of a number of database searches, and produced 95 journal findings. Gartner predicts that when the industry reaches the predicted $42 billion in 2019 nearly 39 percent will be from smartwatches alone. Findings conclude that quality of life is expected to increase due to technology enhancements and applied to other ages. Further investigation on different continents and former Eastern Blocs (Central Europe) need to confirm the findings.
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Australian and New Zealand Marketing Academy Conference (ANZMAC 2019)
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© The Author(s) 2019. The attached file is reproduced here in accordance with the copyright policy of the publisher. For information about this conference please refer to the conference’s website or contact the author(s).
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Marketing
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Moudrý, D; Pentecost, R; Thaichon, P; Weaven, S, Evolution of Wearable Technology 1960 to 2019, Australian and New Zealand Marketing Academy Conference (ANZMAC 2019), 2019