Chris Atton has a well-established reputation as one of the leading international scholars in the alternative media field, and with this latest offering, co-authored with US scholar James F. Hamilton, Atton is established more specifically in the field analysing practice as well as struc- tures and contexts. As the title suggests, this work differs quite markedly from Atton’s earlier and much broader Alternative media (2003) through its focus on what the authors call the “infu- riatingly vague” term “alternative journalism” (p. 1), but the type of outlet examined is similar. Atton and Hamilton attempt to place alternative journalism in the context of the growing field of studies covering citizens’ media (Rodriguez, 2001); radical media (Downing, 1984; Downing et al, 2001); community media (Howley, 2005; Forde et al, 2009; Council of Europe/Lewis, 2008); democratic media activism (Hackett & Carroll, 2006); and the broader alternative media field (Kidd et al, 2010; Bailey, Cammaerts & Carpentier, 2008; Coyer, Dowmunt & Fountain, 2007; Atton, 2003; Couldry & Curran, 2003, among others).