Hidden (SME) champions: the role of innovation and strategy
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Author(s)
Merrilees, Bill
Blackburn, Jillian
Tiessen, James
Lindman, Martti
Blackburn, Jillian
Tiessen, James
Lindman, Martti
Griffith University Author(s)
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Other Supervisors
Editor(s)
Sylvia Chetty and Brett Collins
Date
2001
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Location
Auckland, NZ
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Journal Title
Conference Title
Proceedings of the Australian and New Zealand Marketing Academy Conference 1-5 December 2001