This article assesses seven deforestation initiatives. The governance quality of a range of non-state zero deforestation initiatives, as assessed by stakeholder surveys, reveals a general level of satisfaction, but not overwhelming support. Respondents in developing countries felt that initiatives included their interests, but respondents in developed countries were less enthusiastic, and all respondents were concerned about the lack of resources provided for their participation. This assessment suggests that greater effort is required to build participatory capacity among under-resourced stakeholders, and to reach out to those with policy and community interests who feel excluded. Governance standards may also be required to demonstrate the legitimacy of these schemes.