Addressing CSR Red Flags as a Strategic Response to Economic Policy Uncertainty

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Dai, Yunhao
Tan, Weiqiang
Yao, Daifei Troy
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2025
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Abstract

This study investigates whether companies strategically address corporate social responsibility (CSR) red flags to minimise their risks during periods of high economic policy uncertainty (EPU). We observe increased investment in social and environmental concerns amid EPU, particularly amongst firms with numerous institutional investors, those in consumer-oriented sectors, and those with irreversible investments. Addressing CSR issues can enhance firms' trade credit and employee loyalty. Additionally, such investments can reduce firms' performance volatility in the face of elevated EPU. During periods of high EPU, firms actively reallocate resources to CSR while scaling back other investment activities, thereby demonstrating varying industry-specific CSR priorities and emphasising a proactive risk management approach.

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Accounting and Finance

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© 2025 The Author(s). Accounting & Finance published by John Wiley & Sons Australia, Ltd on behalf of Accounting and Finance Association of Australia and New Zealand. This is an open access article under the terms of the Creative Commons Attribution-NonCommercial-NoDerivs License, which permits use and distribution in any medium, provided the original work is properly cited, the use is non-commercial and no modifications or adaptations are made.

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This publication has been entered in Griffith Research Online as an advance online version.

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Dai, Y; Tan, W; Yao, DT, Addressing CSR Red Flags as a Strategic Response to Economic Policy Uncertainty, Accounting and Finance, 2025

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