Exploring the implications of market orientation for hospitality employees: A cast study approach

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Author(s)
King, C
Grace, D
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Robert E. Stevens and David L. Loudon

Date
2006
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109543 bytes

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Journal Title

Services Marketing Quarterly

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27

Issue

3

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© 2006 Haworth Press, Inc. This is the author-manuscript version of this paper. Reproduced in accordance with the copyright policy of the publisher. Please refer to the journal's website for access to the definitive, published version.

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Subject

Commercial services

Marketing

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