Multimodality, multisensoriality and ethnographic knowing: social semiotics and the phenomenology of perception
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Pink, Sarah
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2011
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Abstract
In this article I consider the potential for combining multimodality and anthropologically informed sensory ethnographic methodologies. I focus on a comparison between anthropological and multimodality approaches to the senses, the relationships between images and words, and ethnography. In doing so I reveal some of the tensions and fundamental differences between these approaches before then considering if and/or how these might be reconciled.
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Qualitative Research
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11
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3
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Studies in Human Society not elsewhere classified
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Studies in Human Society