Impact of Interactivity on the Stickiness of Online Gift Stores

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Impact of Interactivity on the Stickiness of Online Gift Stores

Author(s)

Dubelaar, Chris
Leong, Mark
Alpert, Frank

Griffith University Author(s)

Editor(s)

Dr. Ian Phau

Date

2003

Journal Title

Journal of Asia Pacific Marketing

Volume

2

Issue

2

Subject

Marketing

Tourism

Transportation and Freight Services

Persistent link to this record

http://hdl.handle.net/10072/6501

Collections

Journal articles