Making the Human Economy More Tolerable: Organisations that Put the Environment / Sustainability First
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Abstract
This essay draws upon a recent polemic by Johnson in the September 2008 edition of SEAJ Sustainability and Life: How long can the earth tolerate the human economy?' This essay briefly reviews Johnson's polemic and challenges his equating a business to a natural living system. From there using Johnson's polemic and his views as a leaping off point, research findings from an exploratory study with organisations that have environmental/ sustainability focused missions are presented. These findings support some of Johnson's views regarding restraint and that a sustainable future will not be populated with publicly traded corporations. However, it also adds to them by exposing how the organisations interviewed operate a balancing act of mission and money, with money being subservient, but a necessary means to an end. The essay closes with a view that the researched organisations represent a
future normal'.
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Social and Environmental Accountability Journal
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29
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2
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© 2009 Centre for Social and Environmental Accounting Research, Published by Routledge Journals, Taylor & Francis Ltd. This is an electronic version of an article published in Social and Environmental Accountability Journal, Vol. 29(2), 2009, pp. 59-70. Social and Environmental Accountability Journal is available online at: http://www.tandfonline.com with the open URL of your article.
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Subject
Accounting, auditing and accountability
Business systems in context not elsewhere classified
Strategy, management and organisational behaviour