Internet Motives of Users in the United States, United Kingdom, Australia, and Korea: A Cross-Cultural Replication of the WMI
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Author(s)
Rodgers, Shelly
Jin, Yan
Rettie, Ruth
Alpert, Frank
Yoon, Doyle
Jin, Yan
Rettie, Ruth
Alpert, Frank
Yoon, Doyle
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Date
2005
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Journal Title
Journal of Interactive Advertising
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6
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Subject
Marketing