Creating a New Future for the Working Holiday Market: Implications for Australia
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Pietsch, Juliet
Yang, Elaine
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Abstract
There were over 300,000 working holiday markers (WHMs) in Australia before the COVID-19 pandemic and they spent $3.2 billion in 20191. WHMs are an essential part of Australia’s temporary labour market, especially in the agriculture and hospitality sectors.
WHMs disperse more widely around the country than most other international visitors, thereby playing a particularly important role in regional and rural areas that suffer geographical and structural disadvantages and labour shortages due to the limited labour market. However, the WHM market has been in decline since 2012 and this has been further exacerbated by the COVID-19 pandemic.
It is now more critical than ever to have a competitive offering to attract inbound young people to travel to Australia to fast-track the COVID-19 pandemic recovery and support the long-term sustainable growth of the WHM segment.
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© 2024 Griffith University. All rights reserved.
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Gardiner, S., Pietsch, J., & Yang, E. C. L. (2024). Creating a new future for the working holiday market: Implications for Australia. Griffith University. https://doi.org/10.25904/vh9a-h389