An Exploratory Study of Parental Christmas Request Communications
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Author(s)
Clarke, Peter
Clarke, Mary-Lou
Fenech, Tino
Clarke, Mary-Lou
Fenech, Tino
Griffith University Author(s)
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Editor(s)
Carol W. DeMoranville
Date
2007
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Verona
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Conference Title
Marketing Theory and Practice in an Inter-functional World